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Yet More Email Privacy Changes for Marketers and Brands
Mike Miriello Mike Miriello

Yet More Email Privacy Changes for Marketers and Brands

Another year, another iOS release…which means another round of privacy improvements for 57% of the US population, which then seems to create a domino-effect for the policies seen on Android users over time. In time, it’s safe to say this approach will likely be a shared experience for all Mobile users. What’s the change? It’s call Link Tracking Protection, otherwise known as LTP.

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Content Triumphs over Ads, YouTube Just Keeps Growing
Mike Miriello Mike Miriello

Content Triumphs over Ads, YouTube Just Keeps Growing

It’s that time again, the moment where we share our favorite Content Marketing reads. Two up this month: It’s time to Stop Making Ads and Start Making Content + The Importance of Leveraging YouTube. Both are terrific reads. Feel free to read the articles in their entirety or just the important nuggets coupled with our opinion.

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Email (Still) Rules, Assisting with Pivots, Oh…and Twitter…
Mike Miriello Mike Miriello

Email (Still) Rules, Assisting with Pivots, Oh…and Twitter…

We’ve said it before, and we’ll say it again, Email is a sleeper hit. Almost everyone forgets about it or is hesitant to engage with the platform mostly because they are hesitant to ‘bother’ their audience. Take it from the experts who wrote the article above: email works. TD;DR edition as usual.

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